Top 5 Things to Do at Dreamforce 2024: A Guide for First-Timers

Ready to dive into the wild world of Dreamforce for the first time? Attending Dreamforce for the first time is like jumping into a tech carnival where everyone speaks fluent Salesforce, and the cotton candy is made of cloud solutions. Imagine thousands of professionals, industry bigwigs, and tech enthusiasts all converging in one place, buzzing with ideas and caffeinated enthusiasm.

 It’s a bit like trying to drink from a firehose—exciting, but also slightly overwhelming with a side of FOMO. But don’t worry, we’ve got your back! To help you navigate this tech utopia without getting lost in the maze of sessions, workshops, and networking gauntlets, here are the top five things you absolutely must do to make your Dreamforce debut legendary.

1. Plan Your Agenda with the Salesforce Events App

Before you even set foot at the event, download the Salesforce Events app. The app is a goldmine of information, allowing you to explore the full schedule, select sessions that interest you, and build a personalized agenda. 

Whether you’re interested in keynotes, hands-on workshops, or networking sessions, the app will help you plan your days effectively. Prioritize sessions that align with your goals, and don’t forget to include some downtime to explore the Expo and connect with other attendees.

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2. Attend the Keynote Sessions

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Dreamforce is known for its high-profile keynotes, featuring influential speakers, Salesforce executives, and inspiring leaders from various industries. These keynotes are not just motivational; they provide insights into the future of technology, business trends, and Salesforce's latest innovations. 

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For first-timers, attending at least one of the main keynote sessions is a must. It sets the tone for the rest of the event and gives you a sense of the broader vision and direction that Salesforce is heading towards.

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3. Explore the Expo Hall

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The Expo Hall is the heart of Dreamforce, where you’ll find a vast array of exhibitors showcasing the latest innovations, products, and services within the Salesforce ecosystem. Take the time to visit the booths, engage with product demos, and learn about new tools that could benefit your business or career. It’s also a great place to collect swag, enter raffles, and network with like-minded professionals. 

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Be sure to visit the Salesforce Campground, where you can get hands-on with Salesforce products and see live demos in action.

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4. Join the Networking Events and Meetups

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One of the most valuable aspects of Dreamforce is the opportunity to connect with other professionals. Whether you’re looking to make business connections, learn from peers, or simply expand your professional network, Dreamforce offers numerous networking events, happy hours, and meetups tailored to various industries and interests. 

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Make use of the networking lounges, participate in the Trailblazer community meetups, and don’t shy away from striking up conversations with fellow attendees. The connections you make here could lead to new opportunities long after the event is over.

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5. Experience the Dreamfest and Evening Events

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Dreamforce isn’t all work and no play. One of the highlights of the event is Dreamfest, a legendary party featuring live music from top artists, food, drinks, and an opportunity to unwind with your new friends. Dreamfest is not just about fun; it’s an excellent networking opportunity in a more relaxed setting. 

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Besides Dreamfest, there are countless other evening events, parties, and gatherings hosted by various companies. Keep an eye on your inbox and social media for invitations to these events, as they’re often where the real connections and memorable moments happen.

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Here are some examples of top events you won't want to miss:

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1. Dreamfest Concert: The crown jewel of Dreamforce’s social scene, Dreamfest features a live concert with A-list performers. In past years, artists like Metallica, Fleetwood Mac, and Alicia Keys have graced the stage, turning the event into a full-blown festival. It’s not just a party; it’s a cause, as the event often supports the UCSF Benioff Children’s Hospitals.

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2. The After-Hours Parties: Forget about early bedtimes—this is Dreamforce! The after-hours scene lights up with exclusive parties and happy hours scattered across San Francisco’s swankiest spots. Imagine sipping cocktails on a rooftop with breathtaking city views, dancing at a silent disco, or tackling a tech-themed escape room. Heavy hitters like Accenture, Deloitte, and Google Cloud often host these bashes, proving that even the most serious tech companies know how to let loose after dark.

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3. Salesforce Equality and Trailblazer Community Events: These gatherings are all about heart and connecting on a deeper level with the Salesforce Ohana. Picture motivational talks that’ll give you goosebumps, meet-and-greets with inspiring Trailblazers, and enough good vibes to make you feel like you’re part of something bigger. Plus, it’s the perfect excuse to wear that “Trailblazer” hoodie you’ve been saving for just the right moment.

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4. VIP and Customer Appreciation Events:  If you manage to snag an invite to these, congratulations—you’ve officially hit the Dreamforce jackpot! These swanky soirées take place at iconic San Francisco venues like the Exploratorium or California Academy of Sciences. Expect gourmet bites, fancy cocktails, and the occasional celebrity sighting (or at least someone who looks like one after a couple of glasses of wine). It's where high-fives with Salesforce execs are not just possible—they’re highly encouraged.

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5. Charity Fun Runs and Wellness Events: For those who like to mix a bit of wellness with their networking, Dreamforce offers charity fun runs, yoga sessions, and meditation classes. Imagine starting your day with a scenic jog through the streets of San Francisco or a sunrise yoga session, then bragging about it all day long while you munch on conference pastries. It’s the best of both worlds—get fit, feel good, and network while you’re at it.

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These events are not just about unwinding after a day of learning—they’re where you’ll forge memorable connections, swap stories with fellow attendees, and truly soak in the spirit of Dreamforce. So, keep your calendar handy and your party shoes ready!

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Dreamforce is more than just a conference; it's an experience that combines learning, networking, and fun in a unique and impactful way. By planning your agenda, attending keynotes, exploring the Expo, networking, and enjoying the evening events, you'll be well on your way to making the most of your first Dreamforce experience. So, gear up, stay curious, and get ready to immerse yourself in all that Dreamforce 2024 has to offer!

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